How to Start Freelancing in Pakistan?
Freelancing is one of the fastest-growing work phenomena in Pakistan. It has changed the lives of many individuals.
Freelancing has the potential to make you a millionaire while working from home. That’s why people are turning to it in huge numbers.
According to data, Pakistan was the 4th fastest-growing freelance country in the world by 2021, hitting a $2 billion mark in IT exports.
The current report shows that Pakistan’s IT exports have reached $1.7 billion in the first 7 months of the fiscal year 2024.
The National Freelance Facilitation Policy data shows more than 100K registered freelancers in Pakistan. This is a significant number.
One of the benefits of freelancing is that it does not require a high level of education or specific qualifications. All you need are practical skills, and you are good to go.
If you are willing to become a freelancer, this guide might help you. We will tell you how to start freelancing in Pakistan and the practical steps you need to take to become a successful freelancer.
So if you are interested in learning more, read on.
What is Freelancing?
Freelancing means working independently with others on your terms. You are not under someone’s command and are not bound to complete a certain task.
Although you are paid only when you complete a project, you have the freedom to cancel it if you are not satisfied with the nature of the work or if the client demands something out of the project scope.
In freelancing, the price is decided at the start of the project. There are various models of work. Some freelancers work on an hourly basis while others provide their services for a fixed price.
If a project is lengthy, the price is divided into milestones. When a certain milestone is reached, the agreed milestone payment is released by the client.
How to Start Freelancing in Pakistan?
Getting started as a freelancer in Pakistan is not that difficult if you are truly committed to doing it. You will need to follow certain steps to be successful in this field.
1. Learn a Skill
The first and foremost requirement for starting freelancing is to have a skill. It can be anything like graphic design, video editing, content writing, or web development.
If you are just starting, go and learn a skill first. It is always recommended to choose a skill of your interest regardless of its scope and demand.
When you love doing something, you will not get bored and take it longer. Ultimately, you will succeed in that.
There are various free and paid platforms to learn skills from, but I would highly recommend going with freebies. YouTube is full of different free courses, so always look for that.
There are some talented Pakistani creators like Imran Ali Dina (GFX Mentor), Hisham Sarwar, Tanveer Nandla, and Hafiz Basit (HBA Services) who teach different skills on their YouTube channels for free.
You can also learn from Udemy, Coursera, and DigiSkills. Go and grab that opportunity now.
2. Build a Portfolio
When you have mastered a skill, it’s time to build your portfolio. A portfolio is a collection of work that you have done for others or yourself. Pick the best work and put it in your portfolio.
Remember, your portfolio will attract clients, so try to make it strong and professional. Don’t include things in your portfolio that you have copied from others. Always Keep it genuine and creative.
There are a few websites like Flickr, Dribble, Behance, etc. where you can showcase your portfolio for free. But if you can afford it then I would strongly recommend that you make your portfolio website.
It will make your reputation more high.
3. Build Your Network
Building your network as a freelancer is very important. When you connect with other professionals in your field, you will gain more experience and your skill set will improve.
When your network is strong, you will get more working opportunities. You can build your network by joining different groups and communities online.
Appreciate the quality work of others and get feedback from them on your work.
4. Become a Brand
A freelancer should think and act like a brand if they want to dominate in this field. You will have to work hard on every project and focus on delivering quality work.
When you over-deliver and make the client happy, you earn a loyal customer. A few loyal customers are enough for your lifetime. They will never let you be jobless.
When you provide quality, they will always come back to you and even refer more clients as well.
Read this: 10 Practical Ways of Online Earning in Pakistan
Freelancing Websites in Pakistan
For freelancers in Pakistan, various online platforms offer opportunities to find work, build portfolios, and connect with clients. These websites provide a space to showcase skills and secure projects in a competitive market.
Here are some popular freelancing websites that Pakistani freelancers can use:
1. Upwork
Upwork is one of the largest freelancing platforms globally. It offers a wide range of job categories including writing, graphic design, web development, and more.
Freelancers can create profiles, bid on projects, and build their portfolios. The platform also provides secure payment methods and dispute resolution services.
The competition on Upwork is comparatively high due to high-paying projects. You can be hired for long terms by the clients.
2. Fiverr
Fiverr is another excellent platform for freelancers to provide their services. Unlike Upwork, you don’t have to bid on projects here.
You will have to create gigs in your relevant categories. When the clients find your gig regarding the specific services they are looking for, they will contact you.
The prices offered on Fiverr are comparatively low. You can provide your services for as low as $5.
If you are just stepping into freelancing, I would suggest you go with Fiverr.
3. Freelancer
Freelancer is another popular platform where freelancers can bid on various projects. It covers numerous job categories, including graphic design, writing, video editing, and more.
On freelancer, you will have to bid on projects posted by the clients. If you are good at writing a strong proposal, you have a maximum number of chances to be hired.
Freelancer provides you with 6 bids for free every month. For more bidding, you will have to buy bids.
The good thing about Freelancer is that it has a contest section where you can take part in a contest with other creators and win it.
Read more: 12 Best Food Blogs To Follow
4. PeoplePerHour
PeoplePerHour connects clients with freelancers for projects ranging from one hour to several months. It’s an excellent platform for freelancers looking to work on diverse projects.
Freelancers can create detailed profiles, showcase their portfolios, and receive reviews from clients, which helps build credibility.
PeoplePerHour is kind of limited as it accepts a very few number of freelancers. There evaluation process is very tough and only those with a very strong portfolio and skill set get through it.
5. Guru
Guru offers a platform for freelancers to connect with potential clients. It covers a wide range of categories including programming, design, writing, and more.
Freelancers can create profiles, list their services, and bid on projects. The platform also provides secure payment options and dispute resolution.
6. Toptal
Toptal is a prestigious freelancing platform known for connecting top-tier freelancers with high-profile clients.
It stands out due to its rigorous screening process, which ensures that only the top 3% of freelance talent is accepted.
This makes Toptal an excellent choice for highly skilled Pakistani freelancers looking to work on premium projects with global companies.
Toptal’s process is different from most freelancing platforms. Freelancers must go through a stringent screening process, which includes language and personality tests, skill reviews, live screening exercises, and test projects.
This ensures that only the most qualified and capable freelancers are accepted. Once accepted, freelancers are matched with clients based on their skills and the project requirements.
Toptal’s team helps facilitate the best fit for both parties. Freelancers work directly with clients on projects. Toptal handles administrative tasks such as invoicing and payments, allowing freelancers to focus on their work.
7. Rozee.pk
Rozee.pk is a local platform in Pakistan that offers job opportunities, including freelance projects. It’s a popular site for Pakistani professionals seeking both full-time and freelance work.
Freelancers can create profiles, upload resumes, and apply for projects. The platform caters to various industries, providing a broad range of opportunities.
8. WorkChest
Founded by Pakistani freelancer Hisham Sarwar, WorkChest is a local platform specifically designed for Pakistani freelancers. It offers a range of job categories and aims to support local talent.
Freelancers can create profiles, bid on projects, and connect with clients within Pakistan. The platform focuses on providing a reliable and supportive environment for freelancers.
9. Truelancer
Truelancer is another platform that connects freelancers with clients for various projects. It covers multiple job categories including IT, writing, design, and marketing.
Freelancers can create profiles, showcase their portfolios, and bid on projects. The platform also offers secure payment methods and project management tools.
10. 99designs
99designs is a unique freelancing platform that connects designers with clients seeking creative services. It’s an excellent option for freelancers in Pakistan who specialize in various design fields, such as graphic design, logo design, web design, and more.
The platform operates differently from traditional freelancing websites, offering a more competitive and collaborative environment.
99designs operates primarily through design contests and direct project work. Clients create contests describing their design needs and budget.
Designers submit their entries, and the client selects the best design. Winning designers receive the contest prize.
Clients can directly hire designers by browsing their profiles and portfolios. This model allows for a more straightforward working relationship and typically involves one-on-one collaboration.
Challenges Faced by Pakistani Freelancers
While freelancing offers numerous benefits and opportunities, Pakistani freelancers face several challenges that can hinder their success.
1. Limited Access to Payment Systems
One of the biggest hurdles for Pakistani freelancers is limited access to payment systems. Due to restrictions imposed by some countries, receiving payments from clients can be difficult.
Many global payment platforms are not available in Pakistan, making it challenging for freelancers to get paid on time.
2. Lack of Recognition
Pakistani freelancers often struggle to have their work valued and recognized by clients. Despite delivering high-quality work, they sometimes face biases and stereotypes.
This lack of recognition can lead to lower pay and fewer opportunities, affecting their overall career growth.
3. Limited Access to Resources
Access to resources like high-speed internet and modern technology is crucial for freelancers. However, many Pakistani freelancers face difficulties in this area.
The unstable political scenario of the country is hurting them badly. Slow or unreliable internet impacts their ability to deliver projects on time, affecting client satisfaction and repeat business.
4. Market Competition
The freelancing market is highly competitive. Pakistani freelancers compete with professionals from around the world, often leading to price wars.
This competition can drive down prices, making it hard for freelancers to charge fair rates for their services.
5. Finding Reliable Clients
Finding reliable clients can be challenging. Freelancers often encounter clients who demand extensive revisions, delay payments, or even disappear without paying.
Building a trustworthy client base requires time and effort, and dealing with unreliable clients can be discouraging.
6. Legal and Taxation Issues
Understanding and complying with legal and taxation requirements can be complicated for freelancers. Many are unaware of the need for proper documentation and tax payments.
Failure to comply with legal requirements can result in penalties and legal issues, adding to the challenges faced by freelancers.
Conclusion
Freelancing in Pakistan is booming, offering a wealth of opportunities for talented individuals. It allows you to work independently, set your own terms, and potentially earn a significant income.
Starting a freelance career requires dedication and a strategic approach. Learn a marketable skill, build a compelling portfolio, and network with other professionals. Leverage platforms like Upwork, 99designs, and Toptal to connect with clients and find projects that match your expertise.
While freelancing offers many benefits, it also presents challenges such as limited resources and payment difficulties. However, by focusing on delivering high-quality work and building a strong reputation, you can overcome these obstacles.
Freelancing can be a fulfilling and lucrative career path, whether pursued part-time or full-time. By following the steps outlined in this guide, you can embark on a successful freelancing journey and enjoy the freedom and flexibility it offers.
FAQs
1. What is freelancing?
Freelancing is a form of self-employment where individuals offer their services to clients on a project-by-project basis. It allows people to work independently without being tied to a single employer.
2. How can I start freelancing in Pakistan?
To start freelancing, you need to learn a marketable skill, build a portfolio, join freelancing platforms, and network with other professionals. It’s essential to stay committed and continuously improve your skills.
3. What skills are in demand for freelancers in Pakistan?
Skills in demand include web development, graphic design, content writing, digital marketing, and virtual assistance. Choosing a skill you are passionate about can help you succeed in the long run.
4. Which freelancing platforms are popular in Pakistan?
Popular freelancing platforms include Upwork, Fiverr, Freelancer, 99designs, and Toptal. These platforms connect freelancers with clients from around the world.
5. How do I build a strong portfolio?
A strong portfolio showcases your best work. Include high-quality samples that demonstrate your skills and expertise. Make sure your portfolio is genuine and creative to attract potential clients.
6. What are the challenges faced by Pakistani freelancers?
Challenges include limited access to payment systems, unreliable internet connectivity, and competition from freelancers worldwide. Overcoming these challenges requires persistence and adaptability.
7. How can I receive payments as a freelancer in Pakistan?
Freelancers in Pakistan can receive payments through platforms like Payoneer, Skrill, and direct bank transfers. It’s important to choose a reliable payment method that suits your needs.
8. How do I price my services as a freelancer?
Pricing your services involves researching market rates, considering your skill level, and evaluating the time and effort required for each project. Start with competitive rates and gradually increase them as you gain experience.
9. Can freelancing be a full-time career in Pakistan?
Yes, many Pakistani freelancers have turned freelancing into a full-time career. It offers flexibility and the potential to earn a substantial income if you consistently deliver quality work and build a strong client base.
10. How can I improve my freelancing skills?
Improving your freelancing skills involves continuous learning, taking online courses, seeking feedback from clients and peers, and staying updated with industry trends. Engaging in professional communities can also provide valuable insights and opportunities.